INside Performance Marketing
Affiliates4u Members 50% Discount @ NMA Live Tomorrow

Affiliates4u Members 50% Discount @ NMA Live Tomorrow

Sponsored by affilinet and Commission Junction, this one day NMA Live event features 5 sessions dedicated to the changing state of Affiliate Marketing. After many recent debates regarding value attribution, behavioural retargeting and post-impression cookies, it is clear that significant changes are not far away.

Affiliates4u Member Discount

As Knowledge Partners of this NMA Live event, Affiliates4u members get a 50% discount off the delegate rate when quoting Affiliates4u on either 0207 970 4848 or in an email to nma.live@centaur.co.uk

The Agenda

9.00-9.20 Registration

9.20-10.00 Introduction: New research into online consumer purchasing behaviour across Europe; integrating affiliate into a marketing plan

  • Gary Bicker, publisher service director, Affilinet

10.00-10.40 Attribution: Examining alternatives to the last click-wins-model

  • Ciaran McConaghy, head of advertiser analytics, Microsoft Advertising Microsoft

10.40-11.20 Social media: Social media has opened up the world of reviews and ratings to anyone with an internet connection. How is this affecting affiliate marketing?

  • Malcolm Devoy, head of digital innovation, Arena-Quantum

11.20-11.40 Coffee break

11.40-12.20 Case study: Affiliate marketing with Egg

  • Tom Young, Acquisitions Manager: Partnerships, Egg
  • Florian Gramshammer, Client Development Director, Commission Junction

12.20-1.00 Panel discussion - the future of Affiliate marketing

  • Matt Bailey, Independent Performance Marketing Consultant
  • Gary Bicker
  • Malcolm Devoy
  • Florian Gramshammer
  • Ciaran McConaghy
  • Tom Young

Sign up for NMA Live Today - Don't forget to receive your discount by contacting either 0207 970 4848 quoting Affiliates4u or by quoting Affiliates4u in an email to nma.live@centaur.co.uk

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Chris Johnson

Chris Johnson

Content Director for PerformanceIN. Based in Bristol & London.

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