Features

By Mark Doubleday 9 hours ago
Co-registration has had a pretty rough time of it over the years, but digital marketers are increasingly turning to co-reg to supplement their new and existing lead generation campaigns. At a very basic level, co-reg is permission-based marketing. A user ...
By Case Studies 10 hours ago
Autodesk, Inc. is an American multinational software corporation that makes software for the architecture, engineering, construction, manufacturing, media, and entertainment industries. Currently, over 10 million professionals in 185 countries are using Autodesk products to save time and money, gain competitive ...
By Abi Waterer 11 hours ago
Email marketing isn’t new, and it isn’t sexy, but it is consistently performing well. In fact, it’s nearly 40 times more effective at acquiring new customers than Facebook and Twitter (McKinsey & Company) , and remains the best digital ...
By Mark Jones 1 day ago
Publisher Innovation debuts at the Performance Marketing Insights: London conference and exhibition next week, shining a light on some of the most forward-thinking names to spring into the affiliate marketing space over the last year. Four companies have been invited ...
By Richard Towey 1 day ago
In-store trials of Near Field Communication (NFC) technology are spreading like wildfire as offline retailers attempt to piggyback on the latest natural pairing of technology and tradition.  Crazes like showrooming - the practice of browsing for and testing products in-store before ...
By Catharina Zientz 1 day ago
In the third part of this series, 'A Publisher's Guide to Expansion', Head of Fashionchick International Catharina Zientz explains reflects on some of the biggest challenges they faced moving into the British market. Catch up with the Fashionchick team ...
By Pieter Mees 3 days ago
2014 is the year that we are expected to consume more digital than TV content. A lot of this will be video: A recent Cisco report estimated that IP video will account for 79% of all consumer internet traffic by ...

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