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By Andrew Slack 2 days ago
We have all seen them. Those affiliate sites strewn with various vouchers and codes, all vying for the customer’s attention, none of them taking the time to introduce themselves or to tell the customer a little bit about themselves ...
By Simon Holland 3 days ago
Two mobile advertising companies have joined forces as part of a deal by media solutions provider Single Touch to purchase DoubleVision Networks, an audience buying and targeting platform. Both companies have worked together before, with Single Touch partnering with DoubleVision ...
By Mark Jones 4 days ago
For a marketer, the devil is in the detail when ensuring a campaign is successful and for this reason it is important to plan for the future.  How far ahead is sufficient for a marketing strategy though? Are you already ...
By Mark Jones 4 days ago
We were celebrating last week as the Affiliate Marketing industry entered into its 20th year. While the exact date it started is a matter of dispute, 2014 marks 20 years since William Tobin of PC Flowers & Gifts started applying technology ...
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